Episode 89

Common Mistakes Creatives make with Pricing

Published on: 29th September, 2022

Episode 89: Common Mistakes Creatives make with Pricing

Welcome to episode eighty-nine of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about common mistakes creatives make with pricing with the self-proclaimed pricing queen, Jasmine Parasram. 

In our eighty-ninth episode you’ll learn:

  • The difference between charging your worth and charging your value
  • The common mistakes that creatives make with their pricing
  • How we can gain the confidence to price our value 
  • How to avoid comparing your pricing to others
  • How to price yourself when you’re just starting out
  • The basics of how to figure out how much you should be charging

About our Guest:

Jasmine Parasram is a self-proclaimed Pricing Queen and Design Superwoman. Her love of teaching pricing was born out of necessity, often having confused creatives slide into her DMs wanting to know how to price with confidence and clarity. This total foodie launched her online course, Easy as Pie Pricing, this year. She also has an online community and provides plenty of pricing resources on her website and through her email list. Jaz says that almost every creative she’s ever met is discounting their worth before they even serve their genius, and she’s passionate about changing that recipe for success.

Thanks for Listening!

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Links & Resources:

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

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About the Podcast

Cocktails & Content Creation
Sharing Easy Ways to Create Killer Content
Kate Andrews of Fashionably Kate & Co. and Jessie Wyman of Jessie Wyman Photography discuss easy ways take your own photos, build your brand, and garner a social media following all while living your best life.

We'll have expert guests on to discuss the best ways to use hashtags, how to build a booming Facebook group and how to find your message for your audience.

Follow us on Instagram, @cocktailsandcontentcreation, and join our Facebook group for more tips and tricks on making content creation easier for you!

About your hosts


Profile picture for JESSIE Wyman
Jessie is a Boston commercial photographer specializing in branding, headshot, and product photography. She loves creating visual content that builds brands and helps her client's bottom line. Whether its getting them in front of their ideal audience as a service provider, or creating images for your products that boost sales, Jessie is here to help get you there.

There are a few things you should know about Jessie:

• She is completely obsessed with her weenie dog

• She loves sweatpants. If she's not out shooting, she can easily be found working all day in her pajamas.

• She loves watching murder mystery shows…the husband always did it

• She's always cold. It could be 90 degrees out and she will likely still be under a blanket while watching TV

• She never takes herself too seriously

• She constantly convinces her husband to ‘be a model for her’ - he’s learned to listen pretty well

Kate Andrews

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Kate Andrews is a fashion, lifestyle and travel blogger and freelance writer for several online outlets.

She began her professional career as a Television Producer, News Anchor, Reporter and Show Host in the Boston market. During her TV career, she interviewed celebrities like Emma Stone, Ryan Reynolds and Nicholas Cage. She has also reported live from Pope Francis' 2015 visit to the United States and at the 2011 Academy Awards. She has covered movie premieres, elections, and the March on Washington.

In November 2017, she founded Fashionably Kate & Co. as a creative outlet to share her passion for fashion and travel. She lives just north of Boston with her husband, Alex, their daughter, Arielle, and two cats, Sherlock Holmes and Dr. John Watson.