Episode 12

Ep. 12: 3 Things You Should Know before you Create Your Content

Published on: 1st April, 2021

Episode 12: 3 Things You Should Know before you Create Your Content

Welcome to the twelfth episode of the Cocktails & Content Creation Podcast! For this episode, we’re talking about three things that you should know before you create your content. Jenessa MacKenzie of The Elevated Entrepreneur is going to share what every creator should think about when they produce their content.

In our twelfth episode you’ll learn:

Why you need to know your audience before you even get creating
How knowing yourself and your “why” is essential to getting your message across
The best kind of content that you can produce to connect with your ideal audience and how to get them to know, like, and trust you through this content

About our Guest:

Jenessa MacKenzie is a Business Mindset Coach & Brand Strategist, and host of the Elevated Entrepreneur Podcast. She transforms struggling entrepreneurs into empowered CEOs by helping them tap into their true selves, so that they can create and grow powerful brands that attract their soulmate clients and make sales fun and easy. She specializes in supporting entrepreneurs who are ready to end their battle with self-sabotage, regain their confidence and create the business and life of their dreams.

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram.

Links & Resources:

Until next time, cheers to your next cocktail and happy content creating!

Hosts of “The Cocktails and Content Creation Podcast”

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About the Podcast

Cocktails & Content Creation

Sharing Easy Ways to Create Killer Content

Kate Andrews of Fashionably Kate & Co. and Jessie Wyman of Jessie Wyman Photography discuss easy ways take your own photos, build your brand, and garner a social media following all while living your best life.

We'll have expert guests on to discuss the best ways to use hashtags, how to build a booming Facebook group and how to find your message for your audience.

Follow us on Instagram, @cocktailsandcontentcreation, and join our Facebook group for more tips and tricks on making content creation easier for you!

About your hosts

JESSIE Wyman

Jessie is a Boston commercial photographer specializing in branding, headshot, and product photography. She loves creating visual content that builds brands and helps her client's bottom line. Whether its getting them in front of their ideal audience as a service provider, or creating images for your products that boost sales, Jessie is here to help get you there.

There are a few things you should know about Jessie:

• She is completely obsessed with her weenie dog

• She loves sweatpants. If she's not out shooting, she can easily be found working all day in her pajamas.

• She loves watching murder mystery shows…the husband always did it

• She's always cold. It could be 90 degrees out and she will likely still be under a blanket while watching TV

• She never takes herself too seriously

• She constantly convinces her husband to ‘be a model for her’ - he’s learned to listen pretty well

Kate Andrews

Kate Andrews is a fashion, lifestyle and travel blogger and freelance writer for several online outlets.

She began her professional career as a Television Producer, News Anchor, Reporter and Show Host in the Boston market. During her TV career, she interviewed celebrities like Emma Stone, Ryan Reynolds and Nicholas Cage. She has also reported live from Pope Francis' 2015 visit to the United States and at the 2011 Academy Awards. She has covered movie premieres, elections, and the March on Washington.

In November 2017, she founded Fashionably Kate & Co. as a creative outlet to share her passion for fashion and travel. She lives just north of Boston with her husband, Alex, their daughter, Arielle, and two cats, Sherlock Holmes and Dr. John Watson.