Episode 15

Ep. 15: How to Get the Most Out of Your Content using The Content Goldmine

Published on: 29th April, 2021

Episode 15: How to Get the Most Out of Your Content using The Content Goldmine

Welcome to the fifteenth episode of the Cocktails & Content Creation Podcast! For this episode, we’re speaking with Mary Kate Gulick, founder of Real Deal Content Coaching. She’s sharing with us her mind-blowing approach to getting the most out of the content you create with The Content Goldmine.

In our fifteenth episode you’ll learn:

  • Why you should stop creating one piece of content at a time
  • How you can instead create one large piece that then informs your content for the entire quarter
  • That you don’t have to post something new every single time 
  • How to create a content goldmine map 
  • That it’s easier to show up more spontaneously if you have a larger strategy in play

About our Guest:

Mary Kate Gulick helps real-deal experts who are looking to take the know-how they've learned in corporate and clinical jobs to build their own consulting and coaching businesses. She takes their deep expertise and helps them translate it into compelling online content that builds their brand as an expert and generates the right kind of leads. 

She’s been in professional content marketing for 20 years, working mostly for award-winning digital agencies and Fortune 500 marketing departments. But she’s always gotten the most joy from her "side work" with entrepreneurs so last year she started Real Deal Content Coaching to put her favorite work front and center.

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram

Links & Resources:

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

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About the Podcast

Cocktails & Content Creation
Sharing Easy Ways to Create Killer Content
Kate Andrews of Fashionably Kate & Co. and Jessie Wyman of Jessie Wyman Photography discuss easy ways take your own photos, build your brand, and garner a social media following all while living your best life.

We'll have expert guests on to discuss the best ways to use hashtags, how to build a booming Facebook group and how to find your message for your audience.

Follow us on Instagram, @cocktailsandcontentcreation, and join our Facebook group for more tips and tricks on making content creation easier for you!

About your hosts


Profile picture for JESSIE Wyman
Jessie is a Boston commercial photographer specializing in branding, headshot, and product photography. She loves creating visual content that builds brands and helps her client's bottom line. Whether its getting them in front of their ideal audience as a service provider, or creating images for your products that boost sales, Jessie is here to help get you there.

There are a few things you should know about Jessie:

• She is completely obsessed with her weenie dog

• She loves sweatpants. If she's not out shooting, she can easily be found working all day in her pajamas.

• She loves watching murder mystery shows…the husband always did it

• She's always cold. It could be 90 degrees out and she will likely still be under a blanket while watching TV

• She never takes herself too seriously

• She constantly convinces her husband to ‘be a model for her’ - he’s learned to listen pretty well

Kate Andrews

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Kate Andrews is a fashion, lifestyle and travel blogger and freelance writer for several online outlets.

She began her professional career as a Television Producer, News Anchor, Reporter and Show Host in the Boston market. During her TV career, she interviewed celebrities like Emma Stone, Ryan Reynolds and Nicholas Cage. She has also reported live from Pope Francis' 2015 visit to the United States and at the 2011 Academy Awards. She has covered movie premieres, elections, and the March on Washington.

In November 2017, she founded Fashionably Kate & Co. as a creative outlet to share her passion for fashion and travel. She lives just north of Boston with her husband, Alex, their daughter, Arielle, and two cats, Sherlock Holmes and Dr. John Watson.