Episode 18

Ep. 18: Our Own Business Mistakes & How to Avoid Them

Published on: 20th May, 2021

Episode 18: Our Own Business Mistakes & How to Avoid Them

Welcome to the eighteenth episode of the Cocktails & Content Creation Podcast! Though we like to think of ourselves as experts in content creation, we are not perfect - far from it! We’ve made plenty of mistakes in our businesses and that’s what we’re going to discuss today. We’re sharing our own business mistakes and how you can avoid them. 

In our eighteenth episode you’ll learn many of our business mistakes and how we’re working to fix them including:

  • How we started out not charging what we’re worth and how we got over it
  • Why not setting business hours or boundaries can cause burnout as well as how you can establish those working hours
  • How saying “yes” to every opportunity can actually hold you back and how you can politely decline
  • Why networking can help with any business
  • Why you should start an email list
  • Why you need to take into account all the expenses that it takes to actually run a business and how you can do that from the beginning
  • Why you may want to consider outsourcing sooner rather than later
  • Why you should never think that if you build it they will come

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

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About the Podcast

Cocktails & Content Creation
Sharing Easy Ways to Create Killer Content
Kate Andrews of Fashionably Kate & Co. and Jessie Wyman of Jessie Wyman Photography discuss easy ways take your own photos, build your brand, and garner a social media following all while living your best life.

We'll have expert guests on to discuss the best ways to use hashtags, how to build a booming Facebook group and how to find your message for your audience.

Follow us on Instagram, @cocktailsandcontentcreation, and join our Facebook group for more tips and tricks on making content creation easier for you!

About your hosts


Profile picture for JESSIE Wyman
Jessie is a Boston commercial photographer specializing in branding, headshot, and product photography. She loves creating visual content that builds brands and helps her client's bottom line. Whether its getting them in front of their ideal audience as a service provider, or creating images for your products that boost sales, Jessie is here to help get you there.

There are a few things you should know about Jessie:

• She is completely obsessed with her weenie dog

• She loves sweatpants. If she's not out shooting, she can easily be found working all day in her pajamas.

• She loves watching murder mystery shows…the husband always did it

• She's always cold. It could be 90 degrees out and she will likely still be under a blanket while watching TV

• She never takes herself too seriously

• She constantly convinces her husband to ‘be a model for her’ - he’s learned to listen pretty well

Kate Andrews

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Kate Andrews is a fashion, lifestyle and travel blogger and freelance writer for several online outlets.

She began her professional career as a Television Producer, News Anchor, Reporter and Show Host in the Boston market. During her TV career, she interviewed celebrities like Emma Stone, Ryan Reynolds and Nicholas Cage. She has also reported live from Pope Francis' 2015 visit to the United States and at the 2011 Academy Awards. She has covered movie premieres, elections, and the March on Washington.

In November 2017, she founded Fashionably Kate & Co. as a creative outlet to share her passion for fashion and travel. She lives just north of Boston with her husband, Alex, their daughter, Arielle, and two cats, Sherlock Holmes and Dr. John Watson.