Episode 52

How to Increase Engagement with the Right CTA

Published on: 13th January, 2022

Episode 52: How to Increase Engagement with the Right CTA

Welcome to episode fifty-two of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about how to increase engagement with the right CTA with Courtney Tucker of Hello, Freedom.

In our fifty-second episode you’ll learn:

  • What a CTA is and what it can do for your business
  • Why we should stop treating our followers and clients as an audience and more like a community
  • How we can foster that community to make more sales
  • Easy ways to create CTAs that people will start responding to today

About our Guest:

Courtney Tucker is a business coach and organic sales expert, passionate about helping entrepreneurs build lucrative and sustainable online coaching businesses. As a former 3rd grade school teacher, she left the 9-5 grind in 2016 to create a life of greater time, location, and financial freedom. In just 6 months, her idea of online coaching grew into a six-figure business. Since leaving the classroom, Courtney has helped hundreds of coaches launch, build, and scale online businesses through coaching, courses, and mentorship programs. Courtney has found true balance as a "mompreneur," running a highly impactful business while only working 30 hours each week, leaving ample time to fulfill her role as mom. Now, she's showing others how they, too, can have the best of both worlds.

Thanks for Listening!

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Links & Resources:

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

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About the Podcast

Cocktails & Content Creation
Sharing Easy Ways to Create Killer Content
Kate Andrews of Fashionably Kate & Co. and Jessie Wyman of Jessie Wyman Photography discuss easy ways take your own photos, build your brand, and garner a social media following all while living your best life.

We'll have expert guests on to discuss the best ways to use hashtags, how to build a booming Facebook group and how to find your message for your audience.

Follow us on Instagram, @cocktailsandcontentcreation, and join our Facebook group for more tips and tricks on making content creation easier for you!

About your hosts


Profile picture for JESSIE Wyman
Jessie is a Boston commercial photographer specializing in branding, headshot, and product photography. She loves creating visual content that builds brands and helps her client's bottom line. Whether its getting them in front of their ideal audience as a service provider, or creating images for your products that boost sales, Jessie is here to help get you there.

There are a few things you should know about Jessie:

• She is completely obsessed with her weenie dog

• She loves sweatpants. If she's not out shooting, she can easily be found working all day in her pajamas.

• She loves watching murder mystery shows…the husband always did it

• She's always cold. It could be 90 degrees out and she will likely still be under a blanket while watching TV

• She never takes herself too seriously

• She constantly convinces her husband to ‘be a model for her’ - he’s learned to listen pretty well

Kate Andrews

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Kate Andrews is a fashion, lifestyle and travel blogger and freelance writer for several online outlets.

She began her professional career as a Television Producer, News Anchor, Reporter and Show Host in the Boston market. During her TV career, she interviewed celebrities like Emma Stone, Ryan Reynolds and Nicholas Cage. She has also reported live from Pope Francis' 2015 visit to the United States and at the 2011 Academy Awards. She has covered movie premieres, elections, and the March on Washington.

In November 2017, she founded Fashionably Kate & Co. as a creative outlet to share her passion for fashion and travel. She lives just north of Boston with her husband, Alex, their daughter, Arielle, and two cats, Sherlock Holmes and Dr. John Watson.