Episode 48

The Tools to Guarantee Success with an Evergreen Offer

Published on: 16th December, 2021

Episode 48: The Tools to Guarantee Success with an Evergreen Offer

Welcome to episode forty-eight of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about the tools you need to use to guarantee success with an evergreen offer with Liz Boer of E and B Media.

In our forty-eighth episode you’ll learn:

  • What a funnel is and why every business should use them as a marketing strategy
  • How an evergreen funnel differs from a live launch
  • How an evergreen offer can help to grow your business
  • Examples of successful evergreen funnels that you can start creating for your business
  • The things you should do before launching an evergreen funnel
  • Ways to incentivize clients to enroll in your funnel
  • Why you should still try to build that know, like, and trust factor as you are guiding people through your evergreen funnel and how to do that
  • How you can start implementing an evergreen funnel in your marketing plan today

About our Guest:

Liz Boer helps purpose-driven entrepreneurs create unlimited impact and income through profitable, value-packed online courses. As a marketing strategist and sales funnel coach with over 10 years under her belt helping online businesses grow their revenue through smart automated systems, paid traffic campaigns, and direct response copy, she knows the sustainable strategies to scale new offers and existing ones. Liz has proven results from having built and consulted on over 150 funnels through her marketing agency and she loves spilling all her secrets of what’s working now on her podcast, Marketing to Millions, and through her group coaching programs.

Thanks for Listening!

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Links & Resources:

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

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About the Podcast

Cocktails & Content Creation
Sharing Easy Ways to Create Killer Content
Kate Andrews of Fashionably Kate & Co. and Jessie Wyman of Jessie Wyman Photography discuss easy ways take your own photos, build your brand, and garner a social media following all while living your best life.

We'll have expert guests on to discuss the best ways to use hashtags, how to build a booming Facebook group and how to find your message for your audience.

Follow us on Instagram, @cocktailsandcontentcreation, and join our Facebook group for more tips and tricks on making content creation easier for you!

About your hosts


Profile picture for JESSIE Wyman
Jessie is a Boston commercial photographer specializing in branding, headshot, and product photography. She loves creating visual content that builds brands and helps her client's bottom line. Whether its getting them in front of their ideal audience as a service provider, or creating images for your products that boost sales, Jessie is here to help get you there.

There are a few things you should know about Jessie:

• She is completely obsessed with her weenie dog

• She loves sweatpants. If she's not out shooting, she can easily be found working all day in her pajamas.

• She loves watching murder mystery shows…the husband always did it

• She's always cold. It could be 90 degrees out and she will likely still be under a blanket while watching TV

• She never takes herself too seriously

• She constantly convinces her husband to ‘be a model for her’ - he’s learned to listen pretty well

Kate Andrews

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Kate Andrews is a fashion, lifestyle and travel blogger and freelance writer for several online outlets.

She began her professional career as a Television Producer, News Anchor, Reporter and Show Host in the Boston market. During her TV career, she interviewed celebrities like Emma Stone, Ryan Reynolds and Nicholas Cage. She has also reported live from Pope Francis' 2015 visit to the United States and at the 2011 Academy Awards. She has covered movie premieres, elections, and the March on Washington.

In November 2017, she founded Fashionably Kate & Co. as a creative outlet to share her passion for fashion and travel. She lives just north of Boston with her husband, Alex, their daughter, Arielle, and two cats, Sherlock Holmes and Dr. John Watson.