Episode 51

Things that hold back content creators from hiring

Published on: 6th January, 2022

Episode 51: Things that hold back content creators from hiring

Welcome to episode fifty-one of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about the things that hold back content creators from hiring with Emily Perron.

In our fifty-first episode you’ll learn:

  • When is the right time to start hiring for business
  • What you should be outsourcing in your business
  • How to overcome the fear of hiring
  • The tools to help you outsource and onboard

About our Guest:

Emily Perron helps bloggers and online entrepreneurs expand and improve their teams with talented freelancers. Her number one goal is to align the right person with the right role, so business owners and freelancers alike feel empowered to work within their individual skill-sets and strengths. Her expertise lies in hiring and managing in your Zone of Genius. 

After years of struggling to bring on quality freelancers in her own business, Emily figured there had to be a better way to find great support. Through a lot of trial and error, she learned that hiring freelancers for online businesses is a lot different than traditional corporate hiring strategies. Emily spent years refining her strategic hiring process that has allowed her to connect hundreds of knock-out freelancers with online entrepreneurs. She also teaches her hiring methods inside her self-guided digital course, The Hiring Fix.

Emily has a Master's Degree in Industrial and Organizational Psychology and Bachelor's Degrees in Psychology and English. Her professional background includes working in marketing, coaching and organizational consulting. Her past work and education make Emily uniquely qualified to understand what business owners need help with and to put systems in place to find the best person to fill that role.

Thanks for Listening!

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Links & Resources:

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

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About the Podcast

Cocktails & Content Creation
Sharing Easy Ways to Create Killer Content
Kate Andrews of Fashionably Kate & Co. and Jessie Wyman of Jessie Wyman Photography discuss easy ways take your own photos, build your brand, and garner a social media following all while living your best life.

We'll have expert guests on to discuss the best ways to use hashtags, how to build a booming Facebook group and how to find your message for your audience.

Follow us on Instagram, @cocktailsandcontentcreation, and join our Facebook group for more tips and tricks on making content creation easier for you!

About your hosts

JESSIE Wyman

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Jessie is a Boston commercial photographer specializing in branding, headshot, and product photography. She loves creating visual content that builds brands and helps her client's bottom line. Whether its getting them in front of their ideal audience as a service provider, or creating images for your products that boost sales, Jessie is here to help get you there.

There are a few things you should know about Jessie:

• She is completely obsessed with her weenie dog

• She loves sweatpants. If she's not out shooting, she can easily be found working all day in her pajamas.

• She loves watching murder mystery shows…the husband always did it

• She's always cold. It could be 90 degrees out and she will likely still be under a blanket while watching TV

• She never takes herself too seriously

• She constantly convinces her husband to ‘be a model for her’ - he’s learned to listen pretty well

Kate Andrews

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Kate Andrews is a fashion, lifestyle and travel blogger and freelance writer for several online outlets.

She began her professional career as a Television Producer, News Anchor, Reporter and Show Host in the Boston market. During her TV career, she interviewed celebrities like Emma Stone, Ryan Reynolds and Nicholas Cage. She has also reported live from Pope Francis' 2015 visit to the United States and at the 2011 Academy Awards. She has covered movie premieres, elections, and the March on Washington.

In November 2017, she founded Fashionably Kate & Co. as a creative outlet to share her passion for fashion and travel. She lives just north of Boston with her husband, Alex, their daughter, Arielle, and two cats, Sherlock Holmes and Dr. John Watson.